Simply put, cultural strategy is a new field. While artists have always been leaders in creating change, their contributions are often seen as peripheral, their work is made without adequate resources or infrastructure, and their impact has not been studied in any substantive way. CultureStrike's Knowledge Lab aims to change that by talking to artists and movement groups as well as evaluating and documenting case studies of vital and viral work that has changed hearts and minds. We believe that this research can inspire artists, organizations, and funders to move beyond perceiving culture as the softer side of political organizing, and to invest more robustly in artistic values of imagination, experimentation, and innovation.
Similarly, our workshops provide movement allies with hands-on training on how to integrate artists and cultural strategy into their everyday organizing, challenging them to think beyond transactional or message-based models. Using the Making Waves guide as a curriculum (produced by TGC), Knowledge Lab cultural strategy workshops allow organizers to work directly with artists while their member bases participate in the art-making process, fueling an environment of story-sharing while also training organizations in how to work well with artists. The workshop approach allows CultureStrike to efficiently bring our cultural strategy expertise to the largest possible number of individuals, seeding and informing far more projects than we ever could as individual artists.